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Development and Communication IPU BJMC notes and paper free download - Dipesh S - 04-09-2017 QUESTION PAPERS:- SYLLABUS:- Unit-I [Concept and Indicators of Development] 1. Definition, meaning and process of development 2. Theories and paradigms of development – unilinear and non-unilinear 3. Ingredients (5Ms) of development and money generation, MNCs and foreign aid 4. Basic needs model by Bariloche Foundation 5. Economic and social indicators of development: i. GDP/GNP ii. Human Development Index iii. Physical Quality of Life Index 6. Other indicators: i. Communication as an indicator ii. Democracy as an indicator iii. Human Rights as an indicator iv. Social Relations [inequality] v. Happiness Index 7. The Millennium Development Goals (MDGs) Unit – II [Development Communication - Concept and Theories] 1. Definition and Concept 2. Approaches: i. Diffusion of Innovation ii. Magic Multiplier iii. Localised Approach 3. Development Support Communication - Extension Approach i. Health and Family Welfare ii. Women Empowerment iii. Literacy & Education iv. Water Harvesting & Management Unit-III [Media and Development] 1. Development of message design and communication 2. Role and performance of mass media: Print, Radio, TV, Outdoor publicity and traditional media - music, drama, dance, puppetry, street play, fairs, festivals and their role in development.. 3. Cybermedia and development: e-governance , digital democracy & e-chaupal 4. ICT & Development 5. Case Studies : i. SITE Experiment ii. Community-based water harvesting by Rajendra Singh in Rajasthan. 6. Role of NGOs in social development.. Unit - IV [Communication in different Indian perspectives] 1. Communication for rural development: i. Strengthening of Panchayati Raj ii. Advancement in farming and alternative employment iii. Conservation of rural culture - tradition 2. Communication for urban development: i. Urban sanitation ii. Consumer awareness iii. Slum development 3. Communication for Tribal development i. Wild life and forest conservation ii. Joint forest management iii. Forest based cottage industries |